Top On-Site SEO Tactics Excluding Backlinks

There are a large number of off-site SEO that almost every internet marketer is aware and familiar with. This includes blog commenting, link building and social bookmarking as well as external Meta data tagging. It is not to be forgotten that there is a complete practice of keyword density, site structure as well as on-site factors.

For on-site SEO there are a number of tactics that can be carried out in order to optimize different pages that can help in achieving higher ranking for each web page of your site.

The main tactics of on-site SEO are discussed here in brief. The first tactic is with Meta keywords, robots tag and description. Google makes use of description copy in order to market your website in the results, and treats it as the optimized copy. Ensure that the search engine regularly calls up your sitemap.xml page.

The title tag is part of the next tactic, and it is simply the most crucial aspect of on-site SEO. Next is the boxy text, where focus in bold is required so as to denote a strong emphasis with search engines. An important part of on-site SEO strategy lies with the first sentence and the initial words of each sentence. It is also important that they are readable for search engines as well as for humans. The LSI algorithm of Google gives a large value to the first sentence words.

Next is the URL, and it is important that the content page and the subdirectory folder is well optimized. This would ensure a higher ranking for pages that have relevant, authoritative and in-bound links. Next, H1 as well as H2 texts have great importance in on-site SEO. You need to make them in such a way that they reflect the title tag of your page and are friendly to the keyword.

Next on-site SEO tactic is surrounding the same website link texts. It is crucial that the links that connect the different pages of your website need to have the targeted keyword and the links spread across the site. This is true even if it may appear to be having dissimilarity to the targeted keywords, may seem to be excessive, but it would help out when you link to other pages on your website.

The next tactic is with same site link URLs. In addition to making use of your keywords in order to describe the pages in your website, you should also have SEO URLs of the one that you link to. The next on-site tactic is surrounding the outbound link text, with the resources with which you get linked to having to be optimized. IMG Alt Tags also play a crucial role, as the images need to be described through them along with the keywords for which the optimization is done. In case the image is being hosted on web-host, it is important that you also optimize the file-name of the images. And, last but not the least on-site tactic is surrounding keyword density. An 2-3% keyword density is optimal for a 500-word article, and would not be classed as spammy.

Filed Under: Tips

Tags:

RSSComments (1)

Leave a Reply | Trackback URL

  1. Rope says:

    I really apprcieate free, succinct, reliable data like this.

Leave a Reply




If you want a picture to show with your comment, go get a Gravatar.